Marketing is a verb, an action word. It is all about communicating; and when effectively done, leads to a sale.
EX3M
evokes images of actions, done with the utmost of energies, will of hearts, strength of minds, and fortitude of bodies.

Marketing is as much science as it is art. Beyond and before the new technologies, keen observation, thorough understanding, and calculated analysis of the market are the real key to the optimal design and execution of a marketing plan.